Country Report

eCommerce in Japan

Country Report

eCommerce in Japan

The eCommerce net sales of the top 100 Japanese online stores accounted for about 49.23bn in 2022. amazon.co.jp heads the list of the top online stores by net sales in Japan in 2022. Other large and prominent players on the Japanese market are e.g. apple.com, yodobashi.com, shiseido.co.jp and matsukiyo.co.jp. The top 5 online stores in Japan accounted for 46% of the net sales of the top 100 online stores in 2022. This report provides a comprehensive overview of the Japanese eCommerce market including consumer insights, market trends, and top store analyses.

Study Details
eCommerce in Japan
  • Pages: 48
  • Filetype:.pdf, .xlsx
  • Published: 2024
Price:
US$995

Table of Contents

01. Key Facts about Japanese eCommerce

02. Japanese consumers
  • Online shopper characteristics
  • Online shopping
03. The Japanese eCommerce market
  • Market size
  • Market structure
04. Japanese online stores: top 100 analysis
  • Japanese top stores
  • Category insights
  • Top 100 ranking
  • ECDB Infographic: ECDB_Country_Report_JPN_2024_1.jpg
  • ECDB Infographic: ECDB_Country_Report_JPN_2024_2.jpg
  • ECDB Infographic: ECDB_Country_Report_JPN_2024_3.jpg
The ECDB Country Report "eCommerce in Japan" provides a comprehensive overview of the state of the Japanese eCommerce market regarding consumers, markets, and its top 100 online stores in 2022. It depicts significant and comprehensive data about:
• Japanese online shoppers, providing detailed insights about their characteristics and shopping attitudes
• the Japanese eCommerce market, including net sales developments and forecasts, as well as insights into the net sales distribution
• the competitive landscape in the Japanese eCommerce market with key facts about the top players by Japanese net sales in 2022, profound category analyses, and a full list of the Japanese top 100 stores

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