Trend Report
The Luxury eCommerce Market: Players & Category Insights 2023
The $340 billion global personal luxury goods market is home to many of the world's most successful and recognizable brands. ECDB provides one of the most comprehensive studies of the global luxury market. With years of experience and state-of-the-art technology, we can provide a holistic picture of the global luxury market through the 100 leading luxury companies and 250 leading luxury brands.
Study Details
The Luxury eCommerce Market: Players & Category Insights 2023- Pages: 63
- Filetype: pdf & xls
- Published: October 27, 2023
Price
US$1,450
What's included?
In addition to an exclusive list of leading luxury players and their respective KPIs, the data points are analyzed and put into context in a 63-page PDF report. Overall, the study offers an overview of the following aspects:
Exclusive Excel File with 250 Leading Luxury Brands
Exclusive Excel File with 250 Leading Luxury Brands
- A detailed list of 250 Luxury Brands, incl. 2020 - 2022 Total Net Sales
- Information Regarding Each Brand's Online/Offline Share and D2C/B2B Share per Year
- Brand Characteristics: Main Category, Brand Positioning, and Brand Exclusivity
- Luxury eCommerce Market Size
- Market Development: Online and D2C Shifts
- Market Development by World Region
- Online and Offline Sales by Brand Characteristic
- D2C and B2B Sales by Brand Characteristic
- Market Concentration Over the Years
- Luxury Sales and Top Players by Category
Description
Traditionally focused on the brick-and-mortar customer experience, the advent of COVID-19 has forced luxury brands to pivot their strategy and invest in online sales. Increased online sales and store closures drove the online share to 19% in 2021, a new market share record. The offline-to-online shift further pushed direct-to-consumer sales, as companies increasingly sold products through their own websites rather than department stores. Despite being a fascinating market, little is known about the finances of many of the luxury brands. This report fills in the gaps and provides an in-depth analysis of market dynamics at the company and brand level. It will uncover dynamics between key market players, insights on the shift to online and D2C, market consolidation, and a range of brand and company characteristics. Combining the vast experience of our analysts with extensive research on the luxury landscape and insights from market experts, we have used AI and machine learning algorithms to create a representative model of the global luxury market. Comprehensive analysis summarizes current developments and extracts key insights, giving readers the market overview they need.
Table of content
Overall, the study offers an overview of the following aspects:
• Market Size (Global Luxury Market by Net Sales
• Exclusivity and Product Quality Levels in the Luxury Market
• Market Share of Luxury Categories
• Online vs. Offline Sales
• D2C vs. B2B Sales
• Sales by World Region
• Characteristics of Leading Luxury Brands
• Market Concentration
• Online vs. Offline Sales among Leading Luxury Brands
• D2C vs. B2B Sales among Leading Luxury Brands
All these data points and information enable us to offer you an unrivaled overall picture of the global luxury market and provide comprehensive analyses for each business case.
• Market Size (Global Luxury Market by Net Sales
• Exclusivity and Product Quality Levels in the Luxury Market
• Market Share of Luxury Categories
• Online vs. Offline Sales
• D2C vs. B2B Sales
• Sales by World Region
• Characteristics of Leading Luxury Brands
• Market Concentration
• Online vs. Offline Sales among Leading Luxury Brands
• D2C vs. B2B Sales among Leading Luxury Brands
All these data points and information enable us to offer you an unrivaled overall picture of the global luxury market and provide comprehensive analyses for each business case.
Learn more about our eCommerce Analytics Data Hub from our team of experts
Introduction to our platform
Explanation of our methodology
Presentation of use cases
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