eCommerce Revenue Analytics Store Favicon home.co.za

home.co.za, operated by The Foschini Retail Group Pty., Ltd., was an online store with nationally-focused sales. Its eCommerce net sales were generated almost entirely in South Africa. With regards to the product range, home.co.za was an all-round online store, with products on offer that cover different categories, such as Furniture & Homeware, Electronics as well as Grocery. The online store was launched in 2014.

Store Screenshot
Global net sales (2022)
US$10.6m
Global rank (2022)
#9343
Main country
South Africa
Main category
Furniture & Homeware
Launch year
2014

eCommerce revenue analytics

eCommerce net sales development of home.co.za

Comprehensive time series analysis with YoY growth

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eCommerce net sales

in million US$

YoY growth

in percent
2015 2016 2017 2018 2019 2020 2021 2022 2023

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Global rank

by net sales
#9343
Please note
These numbers show the first party eCommerce net sales after deduction of returns generated by home.co.za only.

Distribution of eCommerce net sales from home.co.za

Detailed breakdown of first-party net sales by country and category

eCommerce net sales by country

in 2022
South Africa

eCommerce net sales by category

in 2022
Furniture & Homeware
Additional information:
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Competitor analysis

Comparable online stores of home.co.za in Furniture & Homeware in South Africa

Similar online stores operating in the same country and market

Top online stores: Furniture & Homeware in South Africa

in 2022
# Online Store Net Sales Market Share
1. superbalist.com > US$40m 10.0% - 15.0%
2. shein.com > US$20m 5.0% - 10.0%
3. takealot.com > US$20m 5.0% - 10.0%
10. woolworths.co.za NO ACCESS NO ACCESS
11. home.co.za > US$1m 0.0% - 5.0%
12. sleepmasters.co.za NO ACCESS NO ACCESS

home.co.za

In the Furniture & Homeware market in South Africa, home.co.za is ranked #11 with > US$1m in 2022. Therefore, home.co.za accounts for 0.0% - 5.0% of eCommerce net sales in this category. The top stores are superbalist.com, shein.com and takealot.com.

Rankings

Top Stores - Furniture & Homeware in South Africa

Top Stores - Furniture & Homeware

Top Stores - South Africa

Additional information:
Show sources

Market development: Furniture & Homeware in South Africa

Market Revenue

in million US$

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Consumer behavior insights Beta

Average order value

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Marketing performance indicators

SEA budget

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Online store performance indicators

Payment analytics

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Company & contact information

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Company The Foschini Retail Group Pty., Ltd.

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Kilian Schuldt
Sales Manager
Mail [email protected]
Phone +49 (40) 874 061 04