The biggest player in the Slovenian eCommerce Market is mimovrste.com. The store had a revenue of US$59 million in 2019. It is followed by merkur.si with US$16 million revenue and bigbang.si with US$14 million revenue. Altogether, the top three stores account for 20% of online revenue in in Slovenia.
Store rankings are based on every store that generates revenue in in Slovenia. These stores can either have a national focus and only sell in their main country or operate on a global scale. For this evaluation, only revenue created in in Slovenia was considered.
One of the fastest-growing stores in the Slovenian market is moemax.si. The store achieved sales of about US$3.9 million in 2019. Its revenue growth amounted to 73% in the previous year.
Digital Market Outlook by Statista
The Digital Market Outlook presents up-to-date figures on markets of the digital economy. The comparable key figures are based on extensive analyses of relevant indicators from the areas of society, economy, and technology.
Market expansion in in Slovenia is expected to continue over the next few years, as indicated by the Statista Digital Market Outlook. It has been predicted that the compound annual growth rate (CAGR 19-23) for the next four years will be 10%. Compared to the year-over-year growth of 13%, this decrease suggests a moderately flooded market. Another indicator of market saturation is the online penetration of 48% in in Slovenia; in other words, 48% of the Slovenian population have bought at least one product online in 2019.
Five categories are considered by ecommerceDB. Fashion is the largest segment in in Slovenia and accounts for 30% of the eCommerce revenue in in Slovenia. This is followed by Toys, Hobby & DIY with 26%, Electronics & Media with 23%, Furniture & Appliances with 11% and Food & Personal Care with the remaining 10%.