Grocery market in Austria
The Austrian Grocery eCommerce market is predicted to reach US$583.0 million by 2024 and accounts for 5.1% of the total eCommerce market in Austria. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 10.4%, resulting in a projected market volume of US$866.2 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Monthly revenues
Monthly eCommerce revenues in the Austrian Beverages market
The monthly eCommerce revenue of the Austrian Beverages market was US$18 million in October 2024. This refers to a growth of 39.0% compared to September 2024. Within the last 12 months, the monthly revenue share was the highest in December 2023 with 10.9% of the total 2023 revenue of the Austrian Beverages market and the lowest in February 2024 with 6.9% of the total 2024 revenue.
Revenue Last Month
US$17.8m
The eCommerce revenue grew by 39.0% from September 2024 to October 2024.
Monthly revenue shares in the last 12 months
0-2024 | 1-2024 | 2-2024 | 3-2024 | 4-2024 | 5-2024 | 6-2024 | 7-2024 | 8-2024 | 9-2024 | 10-2024 | 11-2024 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Monthly revenue share (in %) | 67.6 | 81.5 | 24.7 | 96.5 | 89.7 | 88.1 | 19.6 | 3.0 | 31.3 | 16.2 | 56.8 | 66.6 |
Market development
eCommerce revenue development in the Beverages market in Austria
The Austrian Beverages eCommerce market is predicted to reach US$175.5 million by 2024 and accounts for 30.1% of the Grocery eCommerce market in Austria. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 5.0%, resulting in a projected market volume of US$213.5 million by 2028. The Beverages eCommerce market is a sub-market of the Grocery market. Further categories within the Grocery market are: Food.
eCommerce revenue development in the Beverages market in Austria
eCommerce revenue growth in the Beverages market in Austria
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 65.8 | 33.2 | 82.0 | 51.7 | 76.2 | 56.1 | 46.9 | 16.8 |
Top stores
Top five Beverages online stores in Austria by net sales 2023
With sales in the Austrian Beverages market, billa.at generated a revenue of US$15.1 million in 2023, which means it is the leading online store in this market. The Beverages ranking of Austria is based on all online stores that generated sales in this market in 2023. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The graph shows a filtered revenue. It only includes national sales within the respective market.
eCommerce net sales generated in the Beverages market in Austria in 2023
Filtered revenue / share eCommerce net sales refer to the year 2023 | Global revenue eCommerce net sales refer to the year 2023 | Growth eCommerce net sales growth refers to 2023/2022 | |
---|---|---|---|
US$900.0m 20.7% | US$8,300.0m | 8.3% | |
US$550.0m 12.0% | US$4,600.0m | 12.4% | |
US$470.0m 3.9% | US$1,190.0m | 33.6% | |
US$430.0m 20.6% | US$2,122.0m | 18.0% | |
US$370.0m 20.7% | US$1,814.0m | 12.6% |
See further stores
Market definition
Definition of the Beverages market within the Grocery market
Market definition: Grocery > Beverages The category Beverages covers the sale of alcoholic beverages (e.g. wines, liquors, beers) and non-alcoholic beverages (e.g. water, juices, coffee). This category does not cover restaurant or bar pick-up and nutritional drinks (e.g. meal replacement shakes, protein shakes). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Alcoholic beverages (e.g. wines, liquors, beers)
- Non-alcoholic beverages (e.g. water, juices, coffee)
Out-of-scope
- Restaurant or bar pick-up
- Nutritional drinks (e.g. meal replacement shakes, protein shakes)
Select sub-category