Grocery market in Bangladesh
The Bangladeshi Grocery eCommerce market is predicted to reach US$816.6 million by 2023 and accounts for 7.8% of the total eCommerce market in Bangladesh. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 16.4%, resulting in a projected market volume of US$1,497.6 million by 2027. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Market development
eCommerce revenue development in the Chilled Food market in Bangladesh
The Bangladeshi Chilled Food eCommerce market is predicted to reach US$29.2 million by 2023 and accounts for 11.8% of the Fresh Food eCommerce market in Bangladesh. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 11.5%, resulting in a projected market volume of US$45.1 million by 2027. The Chilled Food eCommerce market is a sub-market of the Fresh Food market. Further categories within the Fresh Food market are: Dairy Goods, Fruits & Vegetables, Meat & Fish, and Other Fresh Food.
eCommerce revenue development in the Chilled Food market in Bangladesh
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the Chilled Food market in Bangladesh
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 76.8 | 37.6 | 59.2 | 4.3 | 82.9 | 44.8 | 70.4 | 72.6 |
| AOV (in US$) | 70.3 | 99.5 | 48.1 | 79.6 | 22.5 | 12.7 | 1.0 | 54.5 |
| CVR (in %) | 76.8 | 37.6 | 59.2 | 4.3 | 82.9 | 44.8 | 70.4 | 72.6 |
Market definition
Definition of the Chilled Food market within the Grocery market
Market definition: Grocery > Food > Fresh Food > Chilled Food The category Chilled Food includes the online trade of chilled food (e.g. fruit cups, pre-packaged salads, dips, puddings and desserts, fresh pasta, doughs). This category does not cover frozen food. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Chilled Food (e.g. fruit cups, pre-packaged salads, dips, puddings and desserts, fresh pasta, doughs)
Out-of-scope
- Frozen food
Select sub-category