Grocery market in Bulgaria
The Bulgarian Grocery eCommerce market is predicted to reach US$71.6 million by 2024 and accounts for 5.7% of the total eCommerce market in Bulgaria. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 23.1%, resulting in a projected market volume of US$164.6 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Market development
eCommerce revenue development in the Juices market in Bulgaria
The Bulgarian Juices eCommerce market is predicted to reach US$0.8 million by 2024 and accounts for 10.2% of the Non-Alcoholic Beverages eCommerce market in Bulgaria. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 22.9%, resulting in a projected market volume of US$1.9 million by 2028. The Juices eCommerce market is a sub-market of the Non-Alcoholic Beverages market. Further categories within the Non-Alcoholic Beverages market are: Hot Drinks, Other Non-Alcoholic Beverages, and Water.
eCommerce revenue development in the Juices market in Bulgaria
eCommerce revenue growth in the Juices market in Bulgaria
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 99.3 | 52.8 | 84.8 | 10.8 | 84.5 | 25.9 | 7.2 | 20.1 |
Market definition
Definition of the Juices market within the Grocery market
Market definition: Grocery > Beverages > Non-Alcoholic Beverages > Juices The category Juices includes the online trade of fruit juices (e.g. apple juice, orange juice, grapfruit juice) and vegetable juices (e.g. tomato juice, carrot juice, beet juice). This category does not cover fruit and vegetable blends, smoothies or non-alcoholic cocktail mixers (e.g. lime juices, syrups). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Fruit juices (e.g. apple juice, orange juice, grapfruit juice)
- Vegetable juices (e.g. tomato juice, carrot juice, beet juice)
Out-of-scope
- Fruit and vegetable blends
- Smoothies
- Non-alcoholic cocktail mixers (e.g. lime juices, syrups)
Market comparison
The Bulgarian Juices market in a global comparison
Market comparison by growth, online share, and revenue in 2023
Select sub-category
- Other Fresh Food *
* Not available for the selected country