Electronics market in Brazil

The Brazilian Electronics eCommerce market is predicted to reach US$14,601.2 million by 2024 and accounts for 36.0% of the total eCommerce market in Brazil. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 6.3%, resulting in a projected market volume of US$18,631.3 million by 2028. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.

Market development

eCommerce revenue development in the Other Loudspeakers market in Brazil

The Brazilian Other Loudspeakers eCommerce market is predicted to reach US$64.1 million by 2024 and accounts for 6.2% of the Loudspeakers eCommerce market in Brazil. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 2.5%, resulting in a projected market volume of US$70.8 million by 2028. The Other Loudspeakers eCommerce market is a sub-market of the Loudspeakers market. Further categories within the Loudspeakers market are: Bluetooth Loudspeakers, and Hifi Loudspeakers.

eCommerce revenue development in the Other Loudspeakers market in Brazil

in million US$

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

eCommerce revenue growth in the Other Loudspeakers market in Brazil

in %

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

Net eCommerce revenue split by sub-category

in %

Note: Data shown is using current exchange rates.

Source: ECDB analysis

20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)48.940.751.783.356.415.466.692.1

Online share

eCommerce online share of the total Other Loudspeakers market in Brazil

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Brazilian Other Loudspeakers retail market, the online share is 27.9% and will increase by an average of 17.0% to 52.3% by 2028.

eCommerce online share of the total Other Loudspeakers market in Brazil

in %

Note: Data shown is using current exchange rates.

Source: Statista Market Insights , ECDB analysis

20202021202220232024202520262027
Online share (in %)0.3%72.9%19.9%99.4%54.0%97.9%14.2%94.2%

Market definition

Definition of the Other Loudspeakers market within the Electronics market

Market definition: Electronics > Consumer Electronics > Audio > Loudspeakers > Other Loudspeakers The category Other Loudspeakers includes the online trade of record players and cd players. This category does not cover hifi loudspeakers, bluetooth loudspeakers or veniy. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Record players
  • CD players

Out-of-scope

  • Hifi loudspeakers
  • Bluetooth loudspeakers
  • Veniy
  • CDs

Market comparison

The Brazilian Other Loudspeakers market in a global comparison

Market comparison by growth, online share, and revenue in 2023

in %

Source: ECDB analysis

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