Furniture & Appliances market in Greater China

The Chinese Furniture & Appliances eCommerce market is predicted to reach US$147,326.9 million by 2023 and accounts for 9.9% of the total eCommerce market in Greater China. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 19.6%, resulting in a projected market volume of US$301,173.7 million by 2027. Within the Furniture & Appliances market ecommerceDB considers the following two sub-markets: Household Appliances and Furniture & Homeware.

Market development

eCommerce revenue development in the Small Appliances market in Greater China

The Chinese Small Appliances eCommerce market is predicted to reach US$20,867.8 million by 2023 and accounts for 21.0% of the Household Appliances eCommerce market in Greater China. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 20.7%, resulting in a projected market volume of US$44,320.5 million by 2027. The Small Appliances eCommerce market is a sub-market of the Household Appliances market. Further categories within the Household Appliances market are: Major Appliances, and Other Household Appliances.

eCommerce revenue development in the Small Appliances market in Greater China

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 47.8 21.2 99.6 23.6 76.4 34.7 4.4 99.4
AOV (in US$) 17.3 97.7 23.9 46.1 44.5 86.1 52.8 48.4
CVR (in %) 47.8 21.2 99.6 23.6 76.4 34.7 4.4 99.4
AOV: Average Order Value CVR: Conversion Rate