Food & Personal Care market in Finland

The Finnish Food & Personal Care eCommerce market is predicted to reach US$1,530.7 million by 2023 and accounts for 18.6% of the total eCommerce market in Finland. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 17.1%, resulting in a projected market volume of US$2,877.4 million by 2027. Within the Food & Personal Care market ecommerceDB considers the following two sub-markets: Food & Beverages and Personal Care.

Market development

eCommerce revenue development in the Hot Drinks market in Finland

The Finnish Hot Drinks eCommerce market is predicted to reach US$49.7 million by 2023 and accounts for 20.2% of the Beverages eCommerce market in Finland. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 20.2%, resulting in a projected market volume of US$103.8 million by 2027. The Hot Drinks eCommerce market is a sub-market of the Beverages market. Further categories within the Beverages market are: Alcoholic Drinks, Non-Alcoholic Drinks, and Other Beverages.

eCommerce revenue development in the Hot Drinks market in Finland

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 22.1 94.8 31.6 55.0 82.7 65.1 35.9 50.4
AOV (in US$) 30.0 27.5 99.1 9.5 9.0 31.8 72.3 56.1
CVR (in %) 22.1 94.8 31.6 55.0 82.7 65.1 35.9 50.4
AOV: Average Order Value CVR: Conversion Rate

Market definition

Definition of the Hot Drinks market within the Food & Personal Care market

Market definition: Food & Personal Care > Food & Beverages > Beverages > Hot Drinks The category Hot Drinks includes the online sale of coffee, tea, and cocoa. All monetary figures refer to the annual gross revenue and do not factor in shipping costs. Online sales attributable to out-of-home consumption of hot beverages are not included in this market segment. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Roast coffee
  • Instant coffee
  • Tea
  • Cocoa

Out-of-scope

  • RTDs derived from coffee, tea, or cocoa (e.g., ice tea)

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