Fashion market in Hungary
The Hungarian Fashion eCommerce market is predicted to reach US$847.3 million by 2025 and accounts for 16.4% of the total eCommerce market in Hungary. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2025-2029) will be 2.4%, resulting in a projected market volume of US$931.0 million by 2029. Within the Fashion market ECDB considers the following three sub-markets: Apparel, Footwear, and Bags & Accessories.
Market development
eCommerce revenue development in the Active Footwear market in Hungary
The Hungarian Active Footwear eCommerce market is predicted to reach US$110.5 million by 2025 and accounts for 45.8% of the Footwear eCommerce market in Hungary. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2025-2029) will be 3.4%, resulting in a projected market volume of US$126.4 million by 2029. The Active Footwear eCommerce market is a sub-market of the Footwear market. Further categories within the Footwear market are: Boots, Flat Shoes, High Heels & Pumps, Other Footwear, and Sandals.
eCommerce revenue development in the Active Footwear market in Hungary
eCommerce revenue growth in the Active Footwear market in Hungary
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 36.7 | 44.9 | 71.6 | 34.5 | 36.3 | 1.1 | 33.2 | 79.5 |
Market definition
Definition of the Active Footwear market within the Fashion market
Market definition: Fashion > Footwear > Active Footwear The category Active Footwear includes the online trade of sneakers and non-sport-specific footwear (e.g. running shoes, basketball shoes, tennis shoes). This category does not cover sport-specific footwear (e.g. soccer shoes, climbing shoes, bike shoes). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Sneakers
- Non-sport-specific footwear (e.g. running shoes, basketball shoes, tennis shoes)
Out-of-scope
- Sport-specific footwear (e.g. soccer shoes, climbing shoes, bike shoes)
Select sub-category