Electronics market in Morocco

The Moroccan Electronics eCommerce market is predicted to reach US$142.6 million by 2024 and accounts for 22.5% of the total eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 0.1%, resulting in a projected market volume of US$143.2 million by 2028. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.

Market development

eCommerce revenue development in the Cases & Accessories market in Morocco

The Moroccan Cases & Accessories eCommerce market is predicted to reach US$0.8 million by 2024 and accounts for 2.7% of the Smartphones eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 2.4%, resulting in a projected market volume of US$0.9 million by 2028. The Cases & Accessories eCommerce market is a sub-market of the Smartphones market. Further categories within the Smartphones market are: Smartphone Devices.

eCommerce revenue development in the Cases & Accessories market in Morocco

in million US$

eCommerce revenue growth in the Cases & Accessories market in Morocco

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)19.862.898.37.55.311.551.846.8

Market definition

Definition of the Cases & Accessories market within the Electronics market

Market definition: Electronics > Consumer Electronics > Telecommunications > Smartphones > Cases & Accessories The category Cases & Accessories includes the online trade of phone cases and covers, screen protectors and chargers and charging accessories (e.g. all adapters, wireless chargers, portable power banks). This category does not cover smartphone devices (e.g. iphone, samsung galaxy, xiaomi redmi) and headphones and earbuds. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Phone cases and covers
  • Screen protectors
  • Chargers and charging Accessories (e.g. all adapters, wireless chargers, portable power banks)

Out-of-scope

  • Smartphone Devices (e.g. iPhone, Samsung Galaxy, Xiaomi Redmi)
  • Headphones and earbuds

Market comparison

The Moroccan Cases & Accessories market in a global comparison

Market comparison by growth, online share, and revenue in 2023

in %