Grocery market in Morocco
The Moroccan Grocery eCommerce market is predicted to reach US$36.2 million by 2024 and accounts for 5.7% of the total eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 12.8%, resulting in a projected market volume of US$58.5 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Market development
eCommerce revenue development in the Other Frozen Food market in Morocco
The Moroccan Other Frozen Food eCommerce market is predicted to reach US$0.1 million by 2024 and accounts for 6.7% of the Frozen Food eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 12.9%, resulting in a projected market volume of US$0.2 million by 2028. The Other Frozen Food eCommerce market is a sub-market of the Frozen Food market. Further categories within the Frozen Food market are: Frozen Pizzas, Frozen Ready Meals, Frozen Vegetables, and Ice Creams.
eCommerce revenue development in the Other Frozen Food market in Morocco
eCommerce revenue growth in the Other Frozen Food market in Morocco
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 26.7 | 45.6 | 90.1 | 51.5 | 46.1 | 77.7 | 85.5 | 44.1 |
Market definition
Definition of the Other Frozen Food market within the Grocery market
Market definition: Grocery > Food > Frozen Food > Other Frozen Food The category Other Frozen Food includes the online trade of frozen fruits, frozen desserts, frozen french fries and potato products, and more. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Frozen fruits
- Frozen desserts
- Frozen french fries and potato products
- Frozen pies and pie crusts
Market comparison
The Moroccan Other Frozen Food market in a global comparison
Market comparison by growth, online share, and revenue in 2023
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