Food & Personal Care market in the Netherlands
The Dutch Food & Personal Care eCommerce market is predicted to reach US$6,149.5 million by 2023 and accounts for 20.1% of the total eCommerce market in the Netherlands. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 14.4%, resulting in a projected market volume of US$10,542.7 million by 2027. Within the Food & Personal Care market ecommerceDB considers the following two sub-markets: Food & Beverages and Personal Care.
Market development
eCommerce revenue development in the Fish & Seafood market in the Netherlands
The Dutch Fish & Seafood eCommerce market is predicted to reach US$80.4 million by 2023 and accounts for 4.5% of the Food eCommerce market in the Netherlands. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 21.1%, resulting in a projected market volume of US$173.0 million by 2027. The Fish & Seafood eCommerce market is a sub-market of the Food market. Further categories within the Food market are: Bread & Cereal Products, Confectionery & Snacks, Convenience Food, Dairy Products & Eggs, Fruits & Nuts, Meat, Oils & Fats, Sauces & Spices, Spreads & Sweeteners, and Vegetables.
eCommerce revenue development in the Fish & Seafood market in the Netherlands
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 66.9 | 33.1 | 1.3 | 41.1 | 66.4 | 39.2 | 82.4 | 84.1 |
| AOV (in US$) | 96.9 | 7.4 | 29.4 | 3.7 | 80.8 | 40.2 | 7.0 | 38.9 |
| CVR (in %) | 66.9 | 33.1 | 1.3 | 41.1 | 66.4 | 39.2 | 82.4 | 84.1 |
Market definition
Definition of the Fish & Seafood market within the Food & Personal Care market
Market definition: Food & Personal Care > Food & Beverages > Food > Fish & Seafood The category Fish & Seafood includes online sales of fresh, frozen, and processed fish and seafood. Ready-to-eat meals based on fish or seafood are not included in this segment but can be found in the sub-segment Convenience Food. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Fresh and frozen fish
- Fresh and frozen seafood
- Processed fish and seafood
Out-of-scope
- Fish-based ready-to-eat meals
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