Electronics market in Panama

Market development

eCommerce revenue development in the Cameras market in Panama

The Panamanian Cameras eCommerce market is predicted to reach US$14.9 million by 2024 and accounts for 7.6% of the Consumer Electronics eCommerce market in Panama. It is expected to decrease over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be -5.9%, resulting in a projected market volume of US$11.7 million by 2028. The Cameras eCommerce market is a sub-market of the Consumer Electronics market. Further categories within the Consumer Electronics market are: Audio, Computing, Fitness Trackers, Game Consoles, Other Consumer Electronics, Printers & Scanners, TV & Video, and Telecommunications.

eCommerce revenue development in the Cameras market in Panama

in million US$

eCommerce revenue growth in the Cameras market in Panama

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)31.83.325.161.914.425.641.58.3

Online share

eCommerce online share of the total Cameras market in Panama

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Panamanian Cameras retail market, the online share is 36.9% and will increase by an average of 9.1% to 52.4% by 2028.

eCommerce online share of the total Cameras market in Panama

in %
20202021202220232024202520262027
Online share (in %)12.3%44.5%22.4%97.0%11.2%27.3%81.1%50.3%

Market definition

Definition of the Cameras market within the Electronics market

Market definition: Electronics > Consumer Electronics > Cameras The category Cameras includes the online trade of digital cameras (e.g. compact digital cameras, slr cameras, mirrorless cameras), lenses (e.g. interchangeable camera lenses, specialty lenses) and action cameras (e.g. gopro, dji, insta360). This category does not cover webcams, drones or camera software and apps. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Digital Cameras (e.g. compact digital cameras, SLR cameras, mirrorless cameras)
  • Lenses (e.g. interchangeable camera lenses, specialty lenses)
  • Action Cameras (e.g. GoPro, DJI, Insta360)

Out-of-scope

  • Webcams
  • Drones
  • Camera software and apps