Electronics & Media market in Panama

The Panamanian Electronics & Media eCommerce market is predicted to reach US$392.8 million by 2023 and accounts for 23.7% of the total eCommerce market in Panama. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 12.4%, resulting in a projected market volume of US$627.4 million by 2027. Within the Electronics & Media market ecommerceDB considers the following two sub-markets: Consumer Electronics and Books, Movies, Music & Games.

Market development

eCommerce revenue development in the Televisions market in Panama

The Panamanian Televisions eCommerce market is predicted to reach US$47.1 million by 2023 and accounts for 63.5% of the TV, Radio & Multimedia eCommerce market in Panama. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 12.0%, resulting in a projected market volume of US$74.1 million by 2027. The Televisions eCommerce market is a sub-market of the TV, Radio & Multimedia market. Further categories within the TV, Radio & Multimedia market are: Digital Cameras, Headphones, Radios, Speakers, and Video Game Consoles.

eCommerce revenue development in the Televisions market in Panama

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 69.5 40.3 50.8 46.8 44.6 13.1 41.7 85.5
AOV (in US$) 94.7 38.6 25.4 51.7 85.3 46.9 51.5 66.1
CVR (in %) 69.5 40.3 50.8 46.8 44.6 13.1 41.7 85.5
AOV: Average Order Value CVR: Conversion Rate

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