Care Products market in Vietnam
Market development
eCommerce revenue development in the Shower & Bath market in Vietnam
The Vietnamese Shower & Bath eCommerce market is predicted to reach US$357.8 million by 2024 and accounts for 55.9% of the Personal Care eCommerce market in Vietnam. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 12.7%, resulting in a projected market volume of US$578.1 million by 2028. The Shower & Bath eCommerce market is a sub-market of the Personal Care market. Further categories within the Personal Care market are: Decorative Cosmetics, Fragrances, Hygiene, and Other Personal Care.
eCommerce revenue development in the Shower & Bath market in Vietnam
eCommerce revenue growth in the Shower & Bath market in Vietnam
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 64.7 | 70.1 | 60.7 | 91.6 | 68.6 | 18.6 | 34.7 | 5.9 |
Market definition
Definition of the Shower & Bath market within the Care Products market
Market definition: Care Products > Personal Care > Shower & Bath The category Shower & Bath includes the online trade of schampoos, deodorants, creams, and more. This category does not cover decorative cosmetics and hygiene products. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Schampoos
- Deodorants
- Creams
- Body lotions
- Conditioners
- Hair Dyes
Out-of-scope
- Decorative Cosmetics
- Hygiene products
Select sub-category