The biggest player in the Indian eCommerce Market is amazon.in. The store had a revenue of US$0.9 billion in 2018. It is followed by apple.com with US$0.4 billion revenue and bigbasket.com with US$0.3 billion revenue. Altogether, the top three stores account for 10% of online revenue in India.
Store rankings are based on every store that generates revenue in India. These stores can either have a national focus and only sell in their main country or operate on a global scale. For this evaluation, only revenue created in India was considered.
One of the fastest-growing stores in the Indian market is grofers.com. The store achieved sales of about US$0.2 billion in 2018. Its revenue growth amounted to 200% in the previous year.
Digital Market Outlook by Statista
The Digital Market Outlook presents up-to-date figures on markets of the digital economy. The comparable key figures are based on extensive analyses of relevant indicators from the areas of society, economy, and technology.
Market expansion in India is expected to continue over the next few years, as indicated by the Statista Digital Market Outlook. It has been predicted that the compound annual growth rate (CAGR 18-22) for the next four years will be 22%. Compared to the year-over-year growth of 23%, this decrease suggests a moderately flooded market. Another indicator of market saturation is the online penetration of 42% in India; in other words, 42% of the Indian population have bought at least one product online in 2018.
Five categories are considered by ecommerceDB. Fashion is the largest segment in India and accounts for 37% of the eCommerce revenue in India. This is followed by Electronics & Media with 28%, Toys, Hobby & DIY with 16%, Furniture & Appliances with 12% and Food & Personal Care with the remaining 7%.