eCommerce: Top 5 Shop Software Solutions

Top 5 Shop Software Solutions Used by Brazilian Online Stores 2023

Which eCommerce shop software dominates the Brazilian market in 2023? Discover the top 5 providers based on market penetration.

Article by Patrick Nowak | June 12, 2024

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Top 5 Shop Software Solutions Used by Brazilian Online Stores 2023

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Which Shop Software Providers Lead the Brazilian eCommerce Market in 2023?

In the realm of eCommerce in Brazil in 2023, VTEX has solidified its position as the leading shop software solution with an impressive market penetration of 25.7%. This substantial market share not only reflects VTEX's advanced features and user-friendly interface but also its ability to cater to a diverse range of businesses, from small startups to large corporations. Following behind VTEX is Magento, holding the second spot with a penetration rate of 9.1%. Tray Commerce closely trails at 4.6%, while Shopify and Fbits secure the fourth and fifth positions with penetration rates of 4.0% and 3.1% respectively. The varying penetration rates among these top five shop software solutions highlight the diverse needs and preferences of businesses in the Brazilian eCommerce landscape. VTEX's dominance underscores its alignment with the market's demand for comprehensive, efficient, and scalable eCommerce platforms.

Main Facts: Top 5 Shop Software Providers in Brazilian eCommerce Market 2023

  • VTEX Dominates Brazilian eCommerce Market: VTEX leads the Brazilian eCommerce shop software market with an impressive 25.7% penetration, showcasing its strong presence in the region.
  • Magento and Tray Commerce Follow: Magento holds the second position with a 9.1% penetration, while Tray Commerce closely follows with a 4.6% market share.
  • Smaller Market Players: Shopify and Fbits secure smaller market penetrations in the Brazilian market with 4.0% and 3.1%, respectively.

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