eCommerce: Top 5 Shop Software Solutions

Top 5 Shop Software Solutions Used by Portuguese Online Stores 2023

Which software dominates the Portuguese eCommerce market in 2023? Discover the top 5 shop software solutions by penetration in our latest analysis.

Article by Patrick Nowak | June 12, 2024

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Top 5 Shop Software Solutions Used by Portuguese Online Stores 2023

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Which Shop Software Providers Lead the eCommerce Market in Portugal in 2023?

In the realm of Portugal's eCommerce market in 2023, Magento has established itself as the dominant force among shop software solutions, with an impressive penetration rate of 31.0%. This substantial lead not only showcases Magento's extensive feature set and user-friendly interface but also its ability to cater to a diverse array of businesses, ranging from small startups to large corporations. Following behind Magento is PrestaShop, holding the second position with a penetration rate of 28.8%. Salesforce Commerce Cloud closely trails at 21.2%, while WooCommerce and Shopify round out the top five with penetration rates of 18.3% and 14.4% respectively. The varying penetration rates highlight the diverse preferences and needs of businesses in Portugal when selecting eCommerce platforms. Magento's prominent position suggests a strong alignment with the market's demands for comprehensive, efficient, and scalable eCommerce solutions.

Main Facts: Top 5 Shop Software Providers in Portuguese eCommerce Market 2023

  • Magento Dominates: Leading the Portuguese eCommerce shop software market with a 31.0% penetration, showcasing its strong presence.
  • PrestaShop and Salesforce Commerce Cloud Follow: PrestaShop holds a 28.8% penetration, while Salesforce Commerce Cloud follows closely behind with 21.2%.
  • WooCommerce and Shopify Secure Spots: WooCommerce captures an 18.3% penetration, with Shopify rounding out the top 5 at 14.4%.

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