Marketplace GMV analytics Marketplace Favicon Pinkoi

Pinkoi is a marketplace exclusively for third parties that provides a platform for external sellers. Owned by Pinkoi (HK), Ltd., Pinkoi is a marketplace with nationally-focused sales. Its GMV is generated mostly in Greater China. Other countries only account for a small share of GMV, e.g., Japan. The domain accounts for the largest share of its eCommerce GMV. With regards to the product range, Pinkoi achieves the greatest part of its GMV in the Fashion category. Furthermore, products from the Furniture & Homeware category are part of the offer.

Marketplace Screenshot
Global GMV (2023)
Global rank (2023)
Main category
Main country
Greater China
Marketplace type
Third-party only

Marketplace GMV analytics

GMV development of Pinkoi

Comprehensive time series analysis with YoY growth

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Gross merchandise volume

in million US$

YoY growth

in percent
2017 2018 2019 2020 2021 2022 2023

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Global rank

by GMV
Please note
These numbers represent the aggregated gross sales generated on all domains listed under this brand.
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Kilian Schuldt
Sales Manager
Mail [email protected]
Phone +49 (40) 874 061 04