Hobby & Leisure market in Botswana

The Botswana Hobby & Leisure eCommerce market is predicted to reach US$51.6 million by 2024 and accounts for 20.5% of the total eCommerce market in Botswana. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 17.5%, resulting in a projected market volume of US$98.5 million by 2028. Within the Hobby & Leisure market ECDB considers the following twelve sub-markets: Media, Sports Equipment, Pet Supplies, Stationery, Crafts & Art Supplies, Toys, Bullion & Precious Metal, Camping & Adventure, Musical Instruments, Flowers & Gifts, Other Hobby & Leisure, Erotic & Adult, and Smoking Supplies.

Market development

eCommerce revenue development in the Bullion & Precious Metal market in Botswana

The Botswana Bullion & Precious Metal eCommerce market is predicted to reach US$3.3 million by 2024 and accounts for 6.4% of the Hobby & Leisure eCommerce market in Botswana. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 24.4%, resulting in a projected market volume of US$7.9 million by 2028. The Bullion & Precious Metal eCommerce market is a sub-market of the Hobby & Leisure market. Further categories within the Hobby & Leisure market are: Camping & Adventure, Erotic & Adult, Flowers & Gifts, Media, Musical Instruments, Other Hobby & Leisure, Pet Supplies, Smoking Supplies, Sports Equipment, Stationery, Crafts & Art Supplies, and Toys.

eCommerce revenue development in the Bullion & Precious Metal market in Botswana

in million US$

eCommerce revenue growth in the Bullion & Precious Metal market in Botswana

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)40.677.189.20.239.566.050.796.7

Online share

eCommerce online share of the total Bullion & Precious Metal market in Botswana

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Botswana Bullion & Precious Metal retail market, the online share is 2.4% and will increase by an average of 5.7% to 3.1% by 2028.

eCommerce online share of the total Bullion & Precious Metal market in Botswana

in %
20202021202220232024202520262027
Online share (in %)19.7%89.4%3.5%87.5%85.0%5.5%39.9%56.5%

Market definition

Definition of the Bullion & Precious Metal market within the Hobby & Leisure market

Market definition: Hobby & Leisure > Bullion & Precious Metal In the category Bullion & Precious Metal digital channels are used to sell a variety of products, including bars and coins made out of gold, silver, platinum or palladium and storage solutions. Not part of the category are jewelry and watches and precious metal investment services. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Bars and coins made out of gold, silver, platinum or palladium
  • Storage solutions

Out-of-scope

  • Jewelry and watches
  • Precious metal investment services