Electronics market in Hungary

Market development

eCommerce revenue development in the Game Console Devices market in Hungary

The Hungarian Game Console Devices eCommerce market is predicted to reach US$14.6 million by 2024 and accounts for 80.3% of the Game Consoles eCommerce market in Hungary. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 13.9%, resulting in a projected market volume of US$24.6 million by 2028. The Game Console Devices eCommerce market is a sub-market of the Game Consoles market. Further categories within the Game Consoles market are: Game Console Accessories.

eCommerce revenue development in the Game Console Devices market in Hungary

in million US$

eCommerce revenue growth in the Game Console Devices market in Hungary

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)59.776.113.148.758.696.673.31.7

Online share

eCommerce online share of the total Game Console Devices market in Hungary

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Hungarian Game Console Devices retail market, the online share is 32.1% and will decrease by an average of 29.3% to 8.0% by 2027.

eCommerce online share of the total Game Console Devices market in Hungary

in %
20202021202220232024202520262027
Online share (in %)40.8%32.0%32.7%62.1%38.9%12.8%11.1%1.6%

Market definition

Definition of the Game Console Devices market within the Electronics market

Market definition: Electronics > Consumer Electronics > Game Consoles > Game Console Devices The category Game Console Devices includes the online trade of home game consoles (e.g. playstation, xbox, wii) and portable game consoles (e.g. nintendo switch, playstation vita). This category does not cover console accessories (e.g. controllers, racing wheels). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Home game consoles (e.g. PlayStation, XBox, Wii)
  • Portable game consoles (e.g. Nintendo Switch, PlayStation Vita)

Out-of-scope

  • Console accessories (e.g. controllers, racing wheels)