Electronics market in Italy
The Italian Electronics eCommerce market is predicted to reach US$9,886.5 million by 2025 and accounts for 23.4% of the total eCommerce market in Italy. It is expected to decrease over the next years. The expected compound annual growth rate for the next four years (CAGR 2025-2029) will be -0.3%, resulting in a projected market volume of US$9,777.3 million by 2029. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.
Market development
eCommerce revenue development in the Personal Care Appliances market in Italy
The Italian Personal Care Appliances eCommerce market is predicted to reach US$309.9 million by 2025 and accounts for 9.2% of the Electrical Appliances eCommerce market in Italy. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2025-2029) will be 1.3%, resulting in a projected market volume of US$326.3 million by 2029. The Personal Care Appliances eCommerce market is a sub-market of the Electrical Appliances market. Further categories within the Electrical Appliances market are: Household Appliances.
eCommerce revenue development in the Personal Care Appliances market in Italy
eCommerce revenue growth in the Personal Care Appliances market in Italy
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 80.7 | 46.6 | 72.4 | 2.8 | 29.9 | 96.0 | 74.4 | 57.5 |
Market definition
Definition of the Personal Care Appliances market within the Electronics market
Market definition: Electronics > Electrical Appliances > Personal Care Appliances The category Personal Care Appliances includes the online trade of hair care appliances, electric shavers and razors, electric toothbrushes, and more. This category does not cover make-up brushes. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Hair care Appliances
- Electric shavers and razors
- Electric toothbrushes
- Epilators and hair removal devices
Out-of-scope
- Make-up brushes
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