Care Products market in Mexico
The Mexican Care Products eCommerce market is predicted to reach US$3,349.3 million by 2024 and accounts for 8.5% of the total eCommerce market in Mexico. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 21.1%, resulting in a projected market volume of US$7,196.4 million by 2028. Within the Care Products market ECDB considers the following three sub-markets: Personal Care, Health Care, and Household Care.
Market development
eCommerce revenue development in the Deodorants market in Mexico
The Mexican Deodorants eCommerce market is predicted to reach US$149.9 million by 2024 and accounts for 17.2% of the Shower & Bath eCommerce market in Mexico. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 21.7%, resulting in a projected market volume of US$328.9 million by 2028. The Deodorants eCommerce market is a sub-market of the Shower & Bath market. Further categories within the Shower & Bath market are: Conditioners, Creams & Body Lotions, Hair Dyes, Other Shower & Bath, and Shampoos.
eCommerce revenue development in the Deodorants market in Mexico
eCommerce revenue growth in the Deodorants market in Mexico
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 76.5 | 27.6 | 41.4 | 73.7 | 50.9 | 3.0 | 37.9 | 33.8 |
Market definition
Definition of the Deodorants market within the Care Products market
Market definition: Care Products > Personal Care > Shower & Bath > Deodorants The category Deodorants includes the online trade of deodorants (e.g. antiperspirant deodorants, deodorant sprays, roll-on deodorants). This category does not cover fragrances and perfumes and bodysprays. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Deodorants (e.g. antiperspirant deodorants, deodorant sprays, roll-on deodorants)
Out-of-scope
- Fragrances and perfumes
- Bodysprays
Market comparison
The Mexican Deodorants market in a global comparison
Market comparison by growth, online share, and revenue in 2023
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