eCommerce Revenue Analytics Store Favicon micasa.ch

micasa.ch, operated by Migros Genossenschaft, is an online store with nationally-focused sales. Its eCommerce net sales are generated almost entirely in Switzerland. With regards to the product range, micasa.ch achieves the greatest part of its eCommerce net sales in the Furniture & Homeware category. Furthermore, products from the Care Products category are part of the offer. The online store was launched in 2011.

Store Screenshot
Global net sales (2022)
US$46.9m
Global rank (2022)
#3003
Main country
Switzerland
Main category
Furniture & Homeware
Launch year
2011

eCommerce revenue analytics

eCommerce net sales development of micasa.ch

Comprehensive time series analysis with YoY growth

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eCommerce net sales

in million US$

YoY growth

in percent
2015 2016 2017 2018 2019 2020 2021 2022 2023 2024

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Global rank

by net sales
#3003
Please note
These numbers show the first party eCommerce net sales after deduction of returns generated by micasa.ch only.

Distribution of eCommerce net sales from micasa.ch

Detailed breakdown of first-party net sales by country and category

eCommerce net sales by country

in 2022
Switzerland

eCommerce net sales by category

in 2022
Furniture & Homeware
Additional information:
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Competitor analysis

Comparable online stores of micasa.ch in Furniture & Homeware in Switzerland

Similar online stores operating in the same country and market

Top online stores: Furniture & Homeware in Switzerland

in 2022
# Online Store Net Sales Market Share
1. galaxus.ch > US$150m 15.0% - 20.0%
2. ikea.com > US$150m 10.0% - 15.0%
3. microspot.ch > US$75m 5.0% - 10.0%
6. digitec.ch NO ACCESS NO ACCESS
7. micasa.ch > US$40m 0.0% - 5.0%
8. conforama.ch NO ACCESS NO ACCESS

micasa.ch

In the Furniture & Homeware market in Switzerland, micasa.ch is ranked #7 with > US$40m in 2022. Therefore, micasa.ch accounts for 0.0% - 5.0% of eCommerce net sales in this category. The top stores are galaxus.ch, ikea.com and microspot.ch.

Rankings

Top Stores - Furniture & Homeware in Switzerland

Top Stores - Furniture & Homeware

Top Stores - Switzerland

Additional information:
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Market development: Furniture & Homeware in Switzerland

Market Revenue

in million US$

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Consumer behavior insights Beta

Average order value

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Marketing performance indicators

SEA budget

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Online store performance indicators

Payment analytics

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Company & contact information

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Company Migros Genossenschaft

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Kilian Schuldt
Sales Manager
Mail [email protected]
Phone +49 (40) 874 061 04