eCommerce Revenue Analytics Store Favicon, operated by Sima-Land, OOO, is an online store with nationally-focused sales. Its eCommerce net sales are generated almost entirely in Russia. With regards to the product range, is an all-round online store, with products on offer that cover different categories, such as DIY, Electronics as well as Fashion. Due to the impact of the ongoing Russia-Ukraine war, we are currently unable to make any valid forecasts about the net sales development of this online store for 2022 and 2023. Thus, the revenue for 2022 equals the 2021 revenue.

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Global net sales (2022)
Global rank (2022)
Main country
Main category

eCommerce revenue analytics

eCommerce net sales development of

Comprehensive time series analysis with YoY growth

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eCommerce net sales

in million US$

YoY growth

in percent
2019 2020 2021 2022 2023 2024

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Global rank

by net sales
Please note
These numbers show the first party eCommerce net sales after deduction of returns generated by only.

Distribution of eCommerce net sales from

Detailed breakdown of first-party net sales by country and category

eCommerce net sales by country

in 2022

eCommerce net sales by category

in 2022
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Competitor analysis

Comparable online stores of in DIY in Russia

Similar online stores operating in the same country and market

Top online stores: DIY in Russia

in 2022
# Online Store Net Sales Market Share
1. > US$750m 15.0% - 20.0%
2. > US$750m 10.0% - 15.0%
3. > US$500m 10.0% - 15.0%
8. > US$150m 0.0% - 5.0%

In the DIY market in Russia, is ranked #8 with > US$150m in 2022. Therefore, accounts for 0.0% - 5.0% of eCommerce net sales in this category. The top stores are, and


Top Stores - DIY in Russia

Top Stores - DIY

Top Stores - Russia

Additional information:
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Market development: DIY in Russia

Market Revenue

in million US$

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Consumer behavior insights Beta

Average order value

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SEA budget

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Online store performance indicators

Payment analytics

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Company & contact information

Leads for your research

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Company Sima-Land, OOO
Senior Purchasing Manager
Nikita Alekseev

Mail For customers only
Phone +49 (40) CUSTOMERS ONLY
Purchasing Manager
Sergey Tyutyunikov

Mail For customers only
Phone +49 (40) CUSTOMERS ONLY
John Doe

Mail For customers only
Phone +49 (40) CUSTOMERS ONLY

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Get in touch with us quickly and easily. We are happy to help!
Kilian Schuldt
Sales Manager
Mail [email protected]
Phone +49 (40) 874 061 04