Care Products market in Switzerland

Market development

eCommerce revenue development in the Prescription Drugs market in Switzerland

The Swiss Prescription Drugs eCommerce market is predicted to reach US$167.1 million by 2024 and accounts for 75.1% of the Pharmaceuticals eCommerce market in Switzerland. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 4.3%, resulting in a projected market volume of US$197.8 million by 2028. The Prescription Drugs eCommerce market is a sub-market of the Pharmaceuticals market. Further categories within the Pharmaceuticals market are: OTC Drugs, and Other Pharmaceuticals.

eCommerce revenue development in the Prescription Drugs market in Switzerland

in million US$

eCommerce revenue growth in the Prescription Drugs market in Switzerland

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)16.527.073.61.767.430.787.726.3

Online share

eCommerce online share of the total Prescription Drugs market in Switzerland

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Swiss Prescription Drugs retail market, the online share is 33.1% and will increase by an average of 3.6% to 38.1% by 2028.

eCommerce online share of the total Prescription Drugs market in Switzerland

in %
20202021202220232024202520262027
Online share (in %)84.8%98.1%25.8%88.8%63.0%66.7%20.3%18.7%

Market definition

Definition of the Prescription Drugs market within the Care Products market

Market definition: Care Products > Health Care > Pharmaceuticals > Prescription Drugs The category Prescription Drugs includes the online trade of pharmaceuticals with prescription (e.g. antibiotics, pain medications, antidepressants). This category does not cover otc pharmaceuticals. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Pharmaceuticals with prescription (e.g. antibiotics, pain medications, antidepressants)

Out-of-scope

  • OTC pharmaceuticals