Food & Personal Care market in Italy
The Italian Food & Personal Care eCommerce market is predicted to reach US$10,966.8 million by 2023 and accounts for 20.7% of the total eCommerce market in Italy. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 11.0%, resulting in a projected market volume of US$16,653.4 million by 2027. Within the Food & Personal Care market ecommerceDB considers the following two sub-markets: Personal Care and Food & Beverages.
Market development
eCommerce revenue development in the Skin Care market in Italy
The Italian Skin Care eCommerce market is predicted to reach US$879.5 million by 2023 and accounts for 12.6% of the Personal Care eCommerce market in Italy. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 10.8%, resulting in a projected market volume of US$1,324.8 million by 2027. The Skin Care eCommerce market is a sub-market of the Personal Care market. Further categories within the Personal Care market are: Beauty Care, Body Care, Eye Care, Hair Care, Health Care, Household Care, Oral Care, and Other Personal Care.
eCommerce revenue development in the Skin Care market in Italy
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 53.8 | 18.9 | 12.0 | 66.8 | 95.9 | 59.7 | 65.3 | 98.4 |
| AOV (in US$) | 25.0 | 79.2 | 53.2 | 8.8 | 40.1 | 18.0 | 53.6 | 31.9 |
| CVR (in %) | 53.8 | 18.9 | 12.0 | 66.8 | 95.9 | 59.7 | 65.3 | 98.4 |
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