Grocery market in Jordan
The Jordanian Grocery eCommerce market is predicted to reach US$16.8 million by 2024 and accounts for 6.7% of the total eCommerce market in Jordan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 17.8%, resulting in a projected market volume of US$32.2 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Market development
eCommerce revenue development in the Meat & Fish market in Jordan
The Jordanian Meat & Fish eCommerce market is predicted to reach US$2.2 million by 2024 and accounts for 46.6% of the Fresh Food eCommerce market in Jordan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 17.1%, resulting in a projected market volume of US$4.2 million by 2028. The Meat & Fish eCommerce market is a sub-market of the Fresh Food market. Further categories within the Fresh Food market are: Chilled Food, Dairy Goods, Fruits & Vegetables, and Other Fresh Food.
eCommerce revenue development in the Meat & Fish market in Jordan
eCommerce revenue growth in the Meat & Fish market in Jordan
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 38.0 | 81.2 | 59.7 | 53.6 | 24.4 | 7.0 | 18.7 | 2.3 |
Market definition
Definition of the Meat & Fish market within the Grocery market
Market definition: Grocery > Food > Fresh Food > Meat & Fish The category Meat & Fish includes the online trade of meat (e.g. beef, pork, chicken), fish (e.g salmon, tuna) and seafood. This category does not cover processed meat, fish and seafood. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Meat (e.g. beef, pork, chicken)
- Fish (e.g salmon, tuna)
- Seafood
Out-of-scope
- Processed meat, fish and seafood
Market comparison
The Jordanian Meat & Fish market in a global comparison
Market comparison by growth, online share, and revenue in 2023
Select sub-category
- Other Alcoholic Beverages *
- Nuts & Dried Fruits *
- Other Fresh Food *
- Frozen Pizzas *
- Frozen Ready Meals *
- Frozen Vegetables *
- Ice Creams *
- Other Frozen Food *
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