The Top Categories for Online Shopping in Spain - Fashion and Electronics on Top

April 21, 2023

According to a Statista Consumer Insights survey, consumers in Spain are demonstrating a growing preference for online shopping across different product categories including fashion, electronics, and media.

Among these categories, Clothing has emerged as the most popular with 56% of the respondents reporting a purchase in the last year. Consumer Electronics and Shoes follow closely behind with 44% and 42%, respectively. Books, Movies, Music & Games rank fourth (37%) and Cosmetics & Body Care ties with Household Appliances in fifth place at 29%.

The bottom three categories for online shopping in Spain are Bags & Accessories tied with Food & Drinks at 23% each, followed by Drugstore & Health Products (21%), and Sports & Outdoor Products (19%).

Main Categories Online Shopping ESP