eCommerce: Top 5 Marketplaces

Top 5 Online Marketplaces in Canada by GMV 2023

Which marketplaces have dominated the Canadian eCommerce market in 2023? Discover the top players in our article.

Article by Wenhui Li | June 13, 2024

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Top 5 Online Marketplaces in Canada by GMV 2023

in million US$

Which eCommerce Marketplaces Are the Leaders of Canadian Market by GMV in 2023?

In 2023, the Canadian eCommerce market witnessed a significant surge in Gross Merchandise Volume (GMV), showcasing the robust competition among the top platforms. Amazon emerged as the dominant player, leading the market with a staggering GMV of US$31.9 billion, solidifying its position as the go-to platform for online shoppers. Following on the next position, Walmart secured the second spot with a GMV of US$10.7 billion, demonstrating its strong presence in the eCommerce landscape. eBay, AliExpress, and Best Buy also showcased noteworthy GMV figures of US$2.5 billion, US$1.7 billion, and US$1.2 billion, respectively, highlighting their competitive offerings and consumer appeal. The data underscores the diverse nature of the Canadian eCommerce market, with top players vying for market share and consumer loyalty through innovative strategies and diverse product offerings.

Main Facts: 2023's Top 5 Canadian eCommerce Marketplaces by GMV

  • Market Leader: Amazon dominates the Canadian eCommerce market with a GMV of US$31.9 billion in 2023, solidifying its position as the top marketplace in the country.
  • Runner-Up: Walmart follows closely behind with a GMV of US$10.7 billion, showcasing its strong presence and competitiveness in the Canadian eCommerce landscape.
  • Key Players: eBay, AliExpress, and Best Buy round out the top 5 eCommerce marketplaces in Canada with GMVs of US$2.5 billion, US$1.7 billion, and US$1.2 billion respectively, highlighting their significant contributions to the market.

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Marketplace Rankings

Check our detailed marketplace rankings, categorizing both pure and hybrid marketplaces by their Gross Merchandise Value (GMV).