eCommerce: Top 5 Marketplaces

Top 5 Online Marketplaces in Switzerland by GMV 2023

Which eCommerce marketplace dominated the Swiss market by GMV in 2023? Explore the top performers in our insightful analysis.

Article by Wenhui Li | June 13, 2024

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Top 5 Online Marketplaces in Switzerland by GMV 2023

in million US$

Which eCommerce Marketplaces Are the Leaders of Swiss Market by GMV in 2023?

In 2023, the Swiss eCommerce market witnessed a remarkable display of Gross Merchandise Volume (GMV) figures, showcasing the intense competition among the leading platforms. Amazon emerged as the dominant player, securing the top spot with a GMV of US$1,849.6 million, reflecting its widespread popularity among consumers. Following closely behind, Digitec and Galaxus claimed the second and third positions with GMVs of US$1,467.6 million and US$1,443.0 million, respectively, solidifying their strong presence in the market. Zalando also showcased significant GMV with US$1,205.9 million, further establishing its position as a key player in the Swiss eCommerce landscape. Lastly, Ricardo demonstrated its eCommerce prowess with a GMV of US$861.9 million, highlighting its successful engagement with a substantial user base. The data underscores the dynamic nature of the Swiss eCommerce market and the fierce competition among the top players vying for consumer attention and market share.

Main Facts: 2023's Top 5 Swiss eCommerce Marketplaces by GMV

  • Market Leader: Amazon dominates the Swiss eCommerce market with a GMV of US$1,849.6 million, solidifying its position as the top marketplace in the country for 2023.
  • Close Competition: Digitec and Galaxus closely follow Amazon with GMVs of US$1,467.6 million and US$1,443.0 million respectively, showcasing their strong market presence.
  • Significant Players: Zalando and Ricardo also assert themselves in the Swiss eCommerce landscape with GMVs of US$1,205.9 million and US$861.9 million, highlighting their importance in the market.

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Marketplace Rankings

Check our detailed marketplace rankings, categorizing both pure and hybrid marketplaces by their Gross Merchandise Value (GMV).