Demographics (Age)

Understanding the age demographics in eCommerce is vital for targeted marketing, product development, user experience optimization, personalization, pricing and promotions, and customer service. It helps tailor marketing strategies, develop products based on preferences, optimize user experience, customize offerings, determine pricing strategies, and enhance customer support. By leveraging age demographics, businesses can effectively engage with their target audience, drive sales, and cultivate long-term customer relationships.

Charts

  • Growth in Active Online Shoppers, Online Spending & Transactions Among Older Adults in China, 2019 & 2024
  • Bilibili.com Website Traffic Age Distribution, 2023
  • Bilibili.com Website Traffic Age Distribution, 2023
  • Top Product Research Sources Among Gen Z in China, 2022
  • Top Attitudes Towards Online Shopping Among Gen Z in China, 2022
  • Penetration of Mobile Internet Services Among Gen Z in China by Category, 2022
  • Attitudes Towards Buy Now, Pay Later Among Gen Y & Gen Z Consumers in China, 2022
  • Social Media Activities Among Generations Y and Z in India, 2023
  • Online Activities that Generations Y and Z in India Engage in When Using a Smartphone, 2023
  • Attitudes Towards Online Shopping Among Gen Y and Gen Z in India, 2023
  • Attitudes Towards the Internet Among Gen Y and Gen Z in India, 2023
  • Primary Shopping Methods Used Among Consumers in China, by Generation (2021)
  • Penetration Rate of Online Shopping Apps Among Gen Z Active Users in China, by Platform (2020)
  • Distribution of Newly Added eCommerce Users in China, by Generation (2017–2021)
  • Growth in Active Online Shoppers, Online Spending & Transactions Among Older Adults in China, 2019 & 2024
  • Bilibili.com Website Traffic Age Distribution, 2023
  • Bilibili.com Website Traffic Age Distribution, 2023
  • Top Product Research Sources Among Gen Z in China, 2022
  • Top Attitudes Towards Online Shopping Among Gen Z in China, 2022
  • Penetration of Mobile Internet Services Among Gen Z in China by Category, 2022
  • Attitudes Towards Buy Now, Pay Later Among Gen Y & Gen Z Consumers in China, 2022
  • Social Media Activities Among Generations Y and Z in India, 2023
  • Online Activities that Generations Y and Z in India Engage in When Using a Smartphone, 2023
  • Attitudes Towards Online Shopping Among Gen Y and Gen Z in India, 2023
  • Attitudes Towards the Internet Among Gen Y and Gen Z in India, 2023
  • Primary Shopping Methods Used Among Consumers in China, by Generation (2021)
  • Penetration Rate of Online Shopping Apps Among Gen Z Active Users in China, by Platform (2020)
  • Distribution of Newly Added eCommerce Users in China, by Generation (2017–2021)