Electronics & Media market in Pakistan
The Pakistani Electronics & Media eCommerce market is predicted to reach US$2,170.4 million by 2023 and accounts for 34.1% of the total eCommerce market in Pakistan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 5.3%, resulting in a projected market volume of US$2,663.5 million by 2027. Within the Electronics & Media market ecommerceDB considers the following two sub-markets: Consumer Electronics and Books, Movies, Music & Games.
Market development
eCommerce revenue development in the Laptops & Tablets market in Pakistan
The Pakistani Laptops & Tablets eCommerce market is predicted to reach US$178.4 million by 2023 and accounts for 56.2% of the Computing eCommerce market in Pakistan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 6.1%, resulting in a projected market volume of US$226.1 million by 2027. The Laptops & Tablets eCommerce market is a sub-market of the Computing market. Further categories within the Computing market are: Desktop PCs, Keyboards, PC Monitors & Projectors, Printers & Copiers, and Storage Units.
eCommerce revenue development in the Laptops & Tablets market in Pakistan
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 80.9 | 87.3 | 32.0 | 32.4 | 73.6 | 37.7 | 0.1 | 75.1 |
| AOV (in US$) | 71.5 | 30.2 | 45.2 | 66.8 | 82.9 | 13.8 | 23.1 | 31.7 |
| CVR (in %) | 80.9 | 87.3 | 32.0 | 32.4 | 73.6 | 37.7 | 0.1 | 75.1 |
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