Top 5 Online Marketplaces in Australia by GMV 2023

Which eCommerce Marketplaces Are the Leaders of Australian Market by GMV in 2023?

In 2023, the Australian eCommerce market witnessed remarkable Gross Merchandise Volume (GMV) figures, showcasing the intense competition among the leading platforms. Amazon emerged as the dominant player with a GMV of US$7,699.8 million, solidifying its position as the top eCommerce platform in the country. Following on the next position, eBay secured the second spot with a GMV of US$4,729.9 million, demonstrating its significant market presence. AliExpress also made a notable impact with a GMV of US$1,300.7 million, highlighting its growing popularity among Australian consumers. Additionally, Temu and The Iconic showcased substantial GMV figures of US$598.8 million and US$541.9 million, respectively, indicating their strong performance in the competitive eCommerce landscape. The data underscores the diverse nature of the Australian eCommerce market, with key players vying for consumer attention and market share.

Main Facts: 2023's Top 5 Australian eCommerce Marketplaces by GMV

• Market Leader: Amazon dominates the Australian eCommerce market with a GMV of US$7,699.8 million in 2023, solidifying its position as the top marketplace in the region.
• Runner-Up: eBay follows closely behind Amazon with a GMV of US$4,729.9 million, showcasing its strong presence and competitiveness in the Australian eCommerce landscape.
• Emerging Players: AliExpress, Temu, and The Iconic make their mark in the Australian eCommerce market with GMVs of US$1,300.7 million, US$598.8 million, and US$541.9 million respectively, highlighting their growing influence and market share.