Demographics (Age)

Latest Insights

Article

Zalando, Otto & About You: Revenue, Market Growth, Business Strategies

Zalando, Otto & About You: Revenue, Market Growth, Business Strategies

Article

eCommerce in India: How Young Consumers Like to Shop and Engage Online

eCommerce in India: How Young Consumers Like to Shop and Engage Online

Article

Online Sexual Wellness Market: Top Stores, Market Development & Consumer Demographics

Online Sexual Wellness Market: Top Stores, Market Development & Consumer Demographics

Articles

Article

Zalando, Otto & About You: Revenue, Market Growth, Business Strategies

Zalando, Otto & About You: Revenue, Market Growth, Business Strategies

Article

eCommerce in India: How Young Consumers Like to Shop and Engage Online

eCommerce in India: How Young Consumers Like to Shop and Engage Online

Article

Online Sexual Wellness Market: Top Stores, Market Development & Consumer Demographics

Online Sexual Wellness Market: Top Stores, Market Development & Consumer Demographics

Article

Gen Alpha: The New Consumer

Gen Alpha: The New Consumer

Article

Gen Z in China: Consumer Behavior & Shopping Preferences

Gen Z in China: Consumer Behavior & Shopping Preferences

Article

Secondhand Fashion in the UK: Attitudes by Generation

Secondhand Fashion in the UK: Attitudes by Generation

Article

Shein, Amazon & Walmart: These Are the Top eCommerce Fashion Stores in the U.S.

Shein, Amazon & Walmart: These Are the Top eCommerce Fashion Stores in the U.S.

Article

Artificial Intelligence (AI) in eCommerce: U.S. Consumer Expectations, Concerns & Awareness

Artificial Intelligence (AI) in eCommerce: U.S. Consumer Expectations, Concerns & Awareness

Article

Shein Business Strategy: Growth, Prices, Competitive Model

Shein Business Strategy: Growth, Prices, Competitive Model

Charts

  • Share of People Who Shopped at Walmart in the United States by Age, 2023
  • Social Media Activities That Gen Y And Gen Z In India Engaged in During the Past 4 Weeks, 2024
  • Attitudes towards Online Shopping Among Gen Y And Gen Z In India, 2024
  • Attitudes Towards the Internet Among Gen Y And Gen Z in India, 2024
  • Share of Consumers Purchasing Sex Toys Online by Generation, Q2 2023
  • Interest In Augmented Reality Shopping Experiences Among Global Consumers By Generation, 2022
  • Bilibili.com Website Traffic Age Distribution, 2023
  • Top Product Research Sources Among Gen Z in China, 2022
  • Top Attitudes Towards Online Shopping Among Gen Z in China, 2022
  • Penetration of Mobile Internet Services Among Gen Z in China by Category, 2022
  • Attitudes Towards Buy Now, Pay Later Among Gen Y & Gen Z Consumers in China, 2022
  • Top Social Commerce Platforms by Generation, 2023
  • Social Media Attitudes Among Gen Alpha Users, 2022
  • The Type of Content Gen Alpha Users Consume on Social Media, 2022
  • Top Reasons Gen Alpha Users Cite for Engaging With Social Media, 2022
  • Top 10 Social Media Platforms of Gen Alpha Users, 2022
  • Distribution of Female Social Commercer Users by Age in China, 2023
  • Attitudes Toward Sustainable Fashion Among Gen Z and Gen Y in Western Europe
  • Features of AI That U.S. Users Are Aware Of When Shopping Online by Age, 2023
  • Consumer Attitudes Towards Fashion Online Shops in Germany by Generation, 2023
  • Concerns of U.S. Online Shoppers About Online Shopping Features That Use Artificial Intelligence by Age, 2023
  • Attitudes Toward Innovative Delivery Options In Germany By Generation, 2023
  • Uber Eats Audience Worldwide by Age, 2024
  • Social Commerce Consumer Behavior In Germany By Generation, 2023
  • Multichannel Service Usage in The U.S. By Generation, 2023
  • Attitudes Toward Online Shopping In The U.S. By Generation, 2023
  • Returns of select product categories purchased online in the U.S., by generation 2023
  • U.S. Consumers' View on Artificial Intelligence Enhancing Online Shopping by Age, 2023
  • Usage and Awareness of Shein.com Among U.S. Consumers by Generation, 2023
  • Top Quick Commerce Providers in Germany by Age, 2023
  • Delivery Option Usage in Germany by Generation, 2023
  • Secondhand Purchases of Selected Fashion Product Categories by Generation in the UK, 2023
  • Share of Online Payment Users per Generation in the U.S., 2023
  • What U.S. Consumers Value About Shipping When Ordering Products Online by Age, 2023
  • Social Media Usage Frequency by Generation in the U.S., 2023
  • Top 10 Social Media Brands by Generational Usage in the U.S., 2023
  • Distribution of Snapchat Users Worldwide by Age and Gender, 2023
  • Social Media Activities Among Generations Y and Z in India, 2023
  • Online Activities that Generations Y and Z in India Engage in When Using a Smartphone, 2023
  • Attitudes Towards Online Shopping Among Gen Y and Gen Z in India, 2023
  • Attitudes Towards the Internet Among Gen Y and Gen Z in India, 2023
  • Percentage of U.S. Shoppers Across Different Generations Who Find Gift Ideas on Social Media, 2023
  • U.S. Consumers Planning to Use BNPL for Holiday Gift Purchases at Year-End by Generation, 2023
  • Age Distribution of Audience on Temu.com, 2023
  • Online Shoppers Buying Secondhand Items in the U.S. by Generations, 2021
  • Delivery Preferences Among Online Shoppers in Germany by Generations
  • Attitudes Toward Online Shopping in the UK Among Generations
  • Uber Eats Worldwide Audience Age Distribution
  • Share of Online Shoppers in Germany Who Bought Vegan Products (All vs. Online) by Age
  • Channels Through Which Consumers in Germany Prefer to Watch Online Beauty Tutorials, by Generation, 2023
  • Share of People Who Shopped at Walmart in the United States by Age, 2023
  • Social Media Activities That Gen Y And Gen Z In India Engaged in During the Past 4 Weeks, 2024
  • Attitudes towards Online Shopping Among Gen Y And Gen Z In India, 2024
  • Attitudes Towards the Internet Among Gen Y And Gen Z in India, 2024
  • Share of Consumers Purchasing Sex Toys Online by Generation, Q2 2023
  • Interest In Augmented Reality Shopping Experiences Among Global Consumers By Generation, 2022
  • Bilibili.com Website Traffic Age Distribution, 2023
  • Top Product Research Sources Among Gen Z in China, 2022
  • Top Attitudes Towards Online Shopping Among Gen Z in China, 2022
  • Penetration of Mobile Internet Services Among Gen Z in China by Category, 2022
  • Attitudes Towards Buy Now, Pay Later Among Gen Y & Gen Z Consumers in China, 2022
  • Top Social Commerce Platforms by Generation, 2023
  • Social Media Attitudes Among Gen Alpha Users, 2022
  • The Type of Content Gen Alpha Users Consume on Social Media, 2022
  • Top Reasons Gen Alpha Users Cite for Engaging With Social Media, 2022
  • Top 10 Social Media Platforms of Gen Alpha Users, 2022
  • Distribution of Female Social Commercer Users by Age in China, 2023
  • Attitudes Toward Sustainable Fashion Among Gen Z and Gen Y in Western Europe
  • Features of AI That U.S. Users Are Aware Of When Shopping Online by Age, 2023
  • Consumer Attitudes Towards Fashion Online Shops in Germany by Generation, 2023
  • Concerns of U.S. Online Shoppers About Online Shopping Features That Use Artificial Intelligence by Age, 2023
  • Attitudes Toward Innovative Delivery Options In Germany By Generation, 2023
  • Uber Eats Audience Worldwide by Age, 2024
  • Social Commerce Consumer Behavior In Germany By Generation, 2023
  • Multichannel Service Usage in The U.S. By Generation, 2023
  • Attitudes Toward Online Shopping In The U.S. By Generation, 2023
  • Returns of select product categories purchased online in the U.S., by generation 2023
  • U.S. Consumers' View on Artificial Intelligence Enhancing Online Shopping by Age, 2023
  • Usage and Awareness of Shein.com Among U.S. Consumers by Generation, 2023
  • Top Quick Commerce Providers in Germany by Age, 2023
  • Delivery Option Usage in Germany by Generation, 2023
  • Secondhand Purchases of Selected Fashion Product Categories by Generation in the UK, 2023
  • Share of Online Payment Users per Generation in the U.S., 2023
  • What U.S. Consumers Value About Shipping When Ordering Products Online by Age, 2023
  • Social Media Usage Frequency by Generation in the U.S., 2023
  • Top 10 Social Media Brands by Generational Usage in the U.S., 2023
  • Distribution of Snapchat Users Worldwide by Age and Gender, 2023
  • Social Media Activities Among Generations Y and Z in India, 2023
  • Online Activities that Generations Y and Z in India Engage in When Using a Smartphone, 2023
  • Attitudes Towards Online Shopping Among Gen Y and Gen Z in India, 2023
  • Attitudes Towards the Internet Among Gen Y and Gen Z in India, 2023
  • Percentage of U.S. Shoppers Across Different Generations Who Find Gift Ideas on Social Media, 2023
  • U.S. Consumers Planning to Use BNPL for Holiday Gift Purchases at Year-End by Generation, 2023
  • Age Distribution of Audience on Temu.com, 2023
  • Online Shoppers Buying Secondhand Items in the U.S. by Generations, 2021
  • Delivery Preferences Among Online Shoppers in Germany by Generations
  • Attitudes Toward Online Shopping in the UK Among Generations
  • Uber Eats Worldwide Audience Age Distribution
  • Share of Online Shoppers in Germany Who Bought Vegan Products (All vs. Online) by Age
  • Channels Through Which Consumers in Germany Prefer to Watch Online Beauty Tutorials, by Generation, 2023

Reports

Country Report

eCommerce in Argentina

eCommerce in Argentina

Country Report

eCommerce in Australia

eCommerce in Australia

Country Report

eCommerce in Austria

eCommerce in Austria

Country Report

eCommerce in Belgium

eCommerce in Belgium