Care Products market in Turkey
Market development
eCommerce revenue development in the Lipsticks market in Turkey
The Turkish Lipsticks eCommerce market is predicted to reach US$121.9 million by 2024 and accounts for 23.0% of the Decorative Cosmetics eCommerce market in Turkey. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 4.3%, resulting in a projected market volume of US$144.3 million by 2028. The Lipsticks eCommerce market is a sub-market of the Decorative Cosmetics market. Further categories within the Decorative Cosmetics market are: Eye Cosmetics, Make-up, Nail Cosmetics, and Other Decorative Cosmetics.
eCommerce revenue development in the Lipsticks market in Turkey
eCommerce revenue growth in the Lipsticks market in Turkey
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 46.5 | 46.6 | 80.9 | 36.9 | 15.0 | 63.4 | 96.0 | 2.2 |
Market definition
Definition of the Lipsticks market within the Care Products market
Market definition: Care Products > Personal Care > Decorative Cosmetics > Lipsticks The category Lipsticks includes the online trade of lipsticks (e.g. liquid lipsticks, matte lipsticks, glossy lipsticks), lip gloss, lip balms, and more. This category does not cover medical lip care. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Lipsticks (e.g. liquid lipsticks, matte lipsticks, glossy lipsticks)
- Lip gloss
- Lip balms
- Lipliners
Out-of-scope
- Medical lip care
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