Global Grocery market

Market development

eCommerce revenue development in the global Beverages market

The global Beverages eCommerce market is expected to increase over the next years. It is predicted to reach US$175,760.8 million by 2024 and the expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 13.2%. The Beverages eCommerce market is a sub-market of the Grocery market and accounts for 34.8% within this market. Further categories within the Grocery market are: Food.

eCommerce revenue development in the global Beverages market

in million US$

eCommerce revenue growth in the global Beverages market

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)24.643.668.199.025.116.943.648.0

Online share

eCommerce online share of the total Beverages market

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the global Beverages retail market, the online share is 6.5% and will increase by an average of 17.8% to 12.5% by 2028.

eCommerce online share of the total Beverages market

in %
20202021202220232024202520262027
Online share (in %)43.8%9.6%48.7%71.7%75.6%16.7%74.7%30.8%

Top stores

Top five Beverages online stores worldwide by net sales 2023

With sales in the global Beverages market, chaoshi.tmall.com generated a revenue of US$3,075.1 million in 2023, which means it is the leading online store in this market. The global Beverages ranking is based on all online stores that generated sales in this market in 2023. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The ranking shows a filtered revenue. It only includes sales within the market Beverages.

eCommerce net sales generated in the Beverages market in 2023

in million US$
Filtered revenue / share
Global revenue
Growth
US$900.0m
20.7%
US$8,300.0m8.3%
US$550.0m
12.0%
US$4,600.0m12.4%
US$470.0m
3.9%
US$1,190.0m33.6%
US$430.0m
20.6%
US$2,122.0m18.0%
US$370.0m
20.7%
US$1,814.0m12.6%

Market definition

Definition of the Beverages market within the Grocery market

Market definition: Grocery > Beverages The category Beverages covers the sale of alcoholic beverages (e.g. wines, liquors, beers) and non-alcoholic beverages (e.g. water, juices, coffee). This category does not cover restaurant or bar pick-up and nutritional drinks (e.g. meal replacement shakes, protein shakes). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Alcoholic beverages (e.g. wines, liquors, beers)
  • Non-alcoholic beverages (e.g. water, juices, coffee)

Out-of-scope

  • Restaurant or bar pick-up
  • Nutritional drinks (e.g. meal replacement shakes, protein shakes)