Global Food & Personal Care market
The global Food & Personal Care eCommerce market is expected to increase over the next years. It is predicted to reach US$982,467.1 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 13.8%. ecommerceDB considers the following two sub-markets within the Food & Personal Care market: Food & Beverages and Personal Care. Food & Beverages is the largest sub-market and accounts for 59.2% of the global Food & Personal Care market.
Market development
eCommerce revenue development in the global Food market
The global Food eCommerce market is expected to increase over the next years. It is predicted to reach US$346,241.8 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 17.2%. The Food eCommerce market is a sub-market of the Food & Beverages market and accounts for 59.6% within this market. Further categories within the Food & Beverages market are: Beverages.
eCommerce revenue development in the global Food market
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 22.1 | 94.8 | 31.6 | 55.0 | 82.7 | 65.1 | 35.9 | 50.4 |
| AOV (in US$) | 30.0 | 27.5 | 99.1 | 9.5 | 9.0 | 31.8 | 72.3 | 56.1 |
| CVR (in %) | 22.1 | 94.8 | 31.6 | 55.0 | 82.7 | 65.1 | 35.9 | 50.4 |
Market definition
Definition of the Food market within the Food & Personal Care market
Market definition: Food & Personal Care > Food & Beverages > Food The category Food refers to the commercial (B2C) sale of fresh, processed, and packaged food (excluding baby food) via a digital channel. This market segment covers, among others, the sale of fruits and vegetables, dairy products, eggs and meat, fish and seafood, bread and cereal products, confectionery and snacks, sweets, refrigerated products, frozen food, as well as spreads and sweeteners. Significant online sellers of food include online stores of large supermarkets and warehouse stores (e.g., walmart.com), subscription-based services (e.g., HelloFresh), internet retailers (e.g., amazon.com), and dedicated grocery delivery services (e.g., tesco.com in the UK, picnic.app in Europe, bigbasket.com in India). Ready-to-eat meal delivery services are not included in this market segment. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Fresh food
- Processed food
- Pet food
Out-of-scope
- Food supplements
- Out-of-home consumption
- Baby food
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* Not available for the selected country