Global Grocery market
The global Grocery eCommerce market is expected to increase over the next years. It is predicted to reach US$413,214.6 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 9.3%. ECDB considers the following two sub-markets within the Grocery market: Food and Beverages. Food is the largest sub-market and accounts for 63.4% of the global Grocery market.
Market development
eCommerce revenue development in the global Teas & Other Hot Drinks market
The global Teas & Other Hot Drinks eCommerce market is expected to increase over the next years. It is predicted to reach US$8,677.9 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 9.7%. The Teas & Other Hot Drinks eCommerce market is a sub-market of the Hot Drinks market and accounts for 41.2% within this market. Further categories within the Hot Drinks market are: Coffee.
eCommerce revenue development in the global Teas & Other Hot Drinks market
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the global Teas & Other Hot Drinks market
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 72.0 | 39.3 | 41.5 | 73.8 | 97.2 | 85.2 | 82.3 | 81.2 |
| AOV (in US$) | 0.1 | 1.0 | 0.2 | 1.0 | 1.0 | 0.2 | 0.1 | 0.5 |
| CVR (in %) | 23.1 | 89.3 | 7.0 | 34.0 | 19.6 | 93.8 | 37.6 | 45.4 |
Market definition
Definition of the Teas & Other Hot Drinks market within the Grocery market
Market definition: Grocery > Beverages > Non-Alcoholic Beverages > Hot Drinks > Teas & Other Hot Drinks The category Teas & Other Hot Drinks includes the online trade of tea (e.g. loose leaf tea, tea bags, instant tea) and cacao. This category does not cover health teas (e.g. bladder tea, kidney tea), tea accessories (e.g. tea infusers, teapots and kettles, tea cups and mugs) or tea sweeteners and additions (e.g. sugar, milk or cream). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Tea (e.g. loose leaf tea, tea bags, instant tea)
- Cacao
Out-of-scope
- Health Teas (e.g. bladder tea, kidney tea)
- Tea accessories (e.g. tea infusers, teapots and kettles, tea cups and mugs)
- Tea sweeteners and additions (e.g. sugar, milk or cream)
Select sub-category