Global Fashion market

The global Fashion eCommerce market is expected to increase over the next years. It is predicted to reach US$1,275,495.0 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 5.8%. ECDB considers the following three sub-markets within the Fashion market: Apparel, Bags & Accessories, and Footwear. Apparel is the largest sub-market and accounts for 52.9% of the global Fashion market.

Market development

eCommerce revenue development in the global Fashion Accessories market

The global Fashion Accessories eCommerce market is expected to increase over the next years. It is predicted to reach US$91,169.5 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 14.8%. The Fashion Accessories eCommerce market is a sub-market of the Bags & Accessories market and accounts for 30.3% within this market. Further categories within the Bags & Accessories market are: Jewelry & Watches and Luggage & Bags.

eCommerce revenue development in the global Fashion Accessories market

in million US$

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

eCommerce revenue growth in the global Fashion Accessories market

in %

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

Net eCommerce revenue split by sub-category

in %

Note: Data shown is using current exchange rates.

Source: ECDB analysis

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 32.3 38.7 95.8 1.3 27.6 14.5 37.1 48.6
AOV (in US$) 0.6 0.1 0.8 0.4 0.4 0.9 0.0 0.7
CVR (in %) 0.5 92.6 49.1 28.9 83.1 94.3 82.5 76.1
AOV: Average Order Value CVR: Conversion Rate

Online share

eCommerce online share of the total Fashion Accessories market

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the global Fashion Accessories retail market, the online share is 29.4% and will increase by an average of 5.6% to 36.6% by 2027.

eCommerce online share of the total Fashion Accessories market

in %

Note: Data shown is using current exchange rates.

Source: Statista Market Insights , ECDB analysis

2020 2021 2022 2023 2024 2025 2026 2027
Online share (in %) 98.6% 11.7% 42.2% 54.6% 57.0% 19.0% 53.4% 11.9%

Market definition

Definition of the Fashion Accessories market within the Fashion market

Market definition: Fashion > Bags & Accessories > Fashion Accessories The category Fashion Accessories includes the online trade of belts, scarves and shawls, sunglasses, and more. This category does not cover luggage and bags and jewlery and watches. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Belts
  • Scarves and shawls
  • Sunglasses
  • Headgear
  • Wallets
  • Wallets and purses

Out-of-scope

  • Luggage and bags
  • Jewlery and watches