Global Fashion market

Market development

eCommerce revenue development in the global Workwear market

The global Workwear eCommerce market is expected to increase over the next years. It is predicted to reach US$7,387.1 million by 2024 and the expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 6.8%. The Workwear eCommerce market is a sub-market of the Apparel market and accounts for 1.0% within this market. Further categories within the Apparel market are: Dresses & Skirts, Jackets, Coats & Anoraks, Other Apparel, Pants, Socks, Suits & Trouser Suits, Sweaters, T-Shirts, Shirts & Blouses, and Underwear & Nightwear.

eCommerce revenue development in the global Workwear market

in million US$

eCommerce revenue growth in the global Workwear market

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)31.462.323.511.375.097.173.083.9

Online share

eCommerce online share of the total Workwear market

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the global Workwear retail market, the online share is 35.8% and will increase by an average of 7.4% to 47.6% by 2028.

eCommerce online share of the total Workwear market

in %
20202021202220232024202520262027
Online share (in %)89.1%64.4%65.4%27.3%23.5%93.6%24.9%62.4%

Market definition

Definition of the Workwear market within the Fashion market

Market definition: Fashion > Apparel > Workwear The category Workwear includes the online trade of overalls, safety vests and high-visibility clothing. This category does not cover safety shoes, safety glasses and goggles or tool belts. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Overalls
  • Safety vests
  • High-visibility clothing

Out-of-scope

  • Safety shoes
  • Safety glasses and goggles
  • Tool belts
  • Helmets