Global DIY market
The global DIY eCommerce market is expected to increase over the next years. It is predicted to reach US$331,099.3 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 6.9%. ECDB considers the following three sub-markets within the DIY market: Tools & Construction Supplies, Vehicle Parts, and Garden. Tools & Construction Supplies is the largest sub-market and accounts for 54.2% of the global DIY market.
Market development
eCommerce revenue development in the global Plants & Seeds market
The global Plants & Seeds eCommerce market is expected to increase over the next years. It is predicted to reach US$10,290.9 million by 2023 and the expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 13.5%. The Plants & Seeds eCommerce market is a sub-market of the Garden market and accounts for 19.9% within this market. Further categories within the Garden market are: Barbecues, Gardening Accessories, and Other Garden.
eCommerce revenue development in the global Plants & Seeds market
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the global Plants & Seeds market
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 23.9 | 21.5 | 35.2 | 4.9 | 1.1 | 59.3 | 13.6 | 67.0 |
| AOV (in US$) | 0.7 | 0.6 | 0.1 | 0.4 | 0.0 | 0.7 | 0.7 | 0.5 |
| CVR (in %) | 58.0 | 59.9 | 27.2 | 62.8 | 43.7 | 7.0 | 54.2 | 98.9 |
Market definition
Definition of the Plants & Seeds market within the DIY market
Market definition: DIY > Garden > Plants & Seeds The category Plants & Seeds includes the online trade of plants (e.g. flowering plants, fruit trees, shrubs, vegetable plants, herb plants, bulbs and tubers), seeds and starts. This category does not cover fresh cut flowers and bouquets. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Plants (e.g. flowering plants, fruit trees, shrubs, vegetable plants, herb plants, bulbs and tubers)
- Seeds
- Starts
Out-of-scope
- Fresh cut flowers and bouquets