Electronics market in Kenya

Market development

eCommerce revenue development in the Scanners market in Kenya

The Kenyan Scanners eCommerce market is predicted to reach US$0.6 million by 2024 and accounts for 8.1% of the Printers & Scanners eCommerce market in Kenya. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 4.8%, resulting in a projected market volume of US$0.7 million by 2028. The Scanners eCommerce market is a sub-market of the Printers & Scanners market. Further categories within the Printers & Scanners market are: Cartridges & Toners, Other Printers & Scanners, and Printers.

eCommerce revenue development in the Scanners market in Kenya

in million US$

eCommerce revenue growth in the Scanners market in Kenya

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)95.948.879.420.964.947.482.61.4

Online share

eCommerce online share of the total Scanners market in Kenya

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Kenyan Scanners retail market, the online share is 27.7% and will increase by an average of 2.3% to 30.3% by 2027.

eCommerce online share of the total Scanners market in Kenya

in %
20202021202220232024202520262027
Online share (in %)27.3%8.7%86.7%66.1%57.3%7.2%93.2%70.9%

Market definition

Definition of the Scanners market within the Electronics market

Market definition: Electronics > Consumer Electronics > Printers & Scanners > Scanners The category Scanners includes the online trade of scanners (e.g. flatbed scanners, sheetfed scanners, film and photo scanners). This category does not cover printers, scanners or printer and scanner accessories. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Scanners (e.g. flatbed scanners, sheetfed scanners, film and photo scanners)

Out-of-scope

  • Printers
  • Scanners
  • Printer and scanner accessories