Grocery market in Turkey
The Turkish Grocery eCommerce market is predicted to reach US$3,236.2 million by 2024 and accounts for 12.2% of the total eCommerce market in Turkey. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 34.4%, resulting in a projected market volume of US$10,556.4 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Market development
eCommerce revenue development in the Teas & Other Hot Drinks market in Turkey
The Turkish Teas & Other Hot Drinks eCommerce market is predicted to reach US$58.8 million by 2024 and accounts for 43.2% of the Hot Drinks eCommerce market in Turkey. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 34.9%, resulting in a projected market volume of US$195.0 million by 2028. The Teas & Other Hot Drinks eCommerce market is a sub-market of the Hot Drinks market. Further categories within the Hot Drinks market are: Coffee.
eCommerce revenue development in the Teas & Other Hot Drinks market in Turkey
eCommerce revenue growth in the Teas & Other Hot Drinks market in Turkey
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 26.9 | 12.7 | 32.9 | 36.9 | 47.2 | 90.9 | 3.0 | 62.4 |
Market definition
Definition of the Teas & Other Hot Drinks market within the Grocery market
Market definition: Grocery > Beverages > Non-Alcoholic Beverages > Hot Drinks > Teas & Other Hot Drinks The category Teas & Other Hot Drinks includes the online trade of tea (e.g. loose leaf tea, tea bags, instant tea) and cacao. This category does not cover health teas (e.g. bladder tea, kidney tea), tea accessories (e.g. tea infusers, teapots and kettles, tea cups and mugs) or tea sweeteners and additions (e.g. sugar, milk or cream). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Tea (e.g. loose leaf tea, tea bags, instant tea)
- Cacao
Out-of-scope
- Health Teas (e.g. bladder tea, kidney tea)
- Tea accessories (e.g. tea infusers, teapots and kettles, tea cups and mugs)
- Tea sweeteners and additions (e.g. sugar, milk or cream)
Market comparison
The Turkish Teas & Other Hot Drinks market in a global comparison
Market comparison by growth, online share, and revenue in 2023
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