Online Shopping Behavior

How consumers interact with digital platforms, make purchasing decisions, and respond to eCommerce trends is crucial to understand. ECDB analyzes patterns in browsing habits, device usage, payment preferences, and factors influencing cart abandonment or conversion. By analyzing shifts in consumer behavior — whether driven by convenience, promotions, or personalized experiences — businesses can optimize their strategies to meet evolving customer expectations.

Charts

  • Growth in Active Online Shoppers, Online Spending & Transactions Among Older Adults in China, 2019 & 2024
  • Growth in Active Online Shoppers, Online Spending & Transactions Among Older Adults in China, 2019 & 2024