Furniture & Homeware market in Kenya

The Kenyan Furniture & Homeware eCommerce market is predicted to reach US$93.5 million by 2024 and accounts for 11.7% of the total eCommerce market in Kenya. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 15.8%, resulting in a projected market volume of US$167.9 million by 2028. Within the Furniture & Homeware market ECDB considers the following two sub-markets: Furniture and Homeware.

Market development

eCommerce revenue development in the Lamps market in Kenya

The Kenyan Lamps eCommerce market is predicted to reach US$9.8 million by 2024 and accounts for 27.9% of the Homeware eCommerce market in Kenya. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 20.4%, resulting in a projected market volume of US$20.6 million by 2028. The Lamps eCommerce market is a sub-market of the Homeware market. Further categories within the Homeware market are: Bedding, Carpets, Curtains & Blinds, Decorations, Other Homeware, and Tableware.

eCommerce revenue development in the Lamps market in Kenya

in million US$

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

eCommerce revenue growth in the Lamps market in Kenya

in %

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

Net eCommerce revenue split by sub-category

in %

Note: Data shown is using current exchange rates.

Source: ECDB analysis

20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)0.333.735.045.375.094.724.475.8

Market definition

Definition of the Lamps market within the Furniture & Homeware market

Market definition: Furniture & Homeware > Homeware > Lamps The category Lamps includes the online trade of indoor lamps (e.g. table lamps, floor lamps, bedside lamps, reading lamps), outdoor lamps (e.g. outdoor wall sconces, outdoor post lamps, solar-powered outdoor lamps), fairy lights, and more. This category does not cover lampshades, lamp harps and lamp extension cords or light fixtures (e.g. ceiling fixtures, wall-mounted fixtures). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Indoor lamps (e.g. table lamps, floor lamps, bedside lamps, reading lamps)
  • Outdoor lamps (e.g. outdoor wall sconces, outdoor post lamps, solar-powered outdoor lamps)
  • Fairy lights
  • Light bulbs

Out-of-scope

  • Lampshades
  • Lamp harps and lamp extension cords
  • Light fixtures (e.g. ceiling fixtures, wall-mounted fixtures)

Market comparison

The Kenyan Lamps market in a global comparison

Market comparison by growth, online share, and revenue in 2023

in %

Source: ECDB analysis