Global Electronics market

Market development

eCommerce revenue development in the global Refrigerators market

The global Refrigerators eCommerce market is expected to increase over the next years. It is predicted to reach US$112,433.0 million by 2024 and the expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 6.1%. The Refrigerators eCommerce market is a sub-market of the Household Appliances market and accounts for 26.0% within this market. Further categories within the Household Appliances market are: Cookers & Ovens, Dishwashers, Other Household Appliances, Small Kitchen Appliances, Vacuum Cleaners, and Washing Machines.

eCommerce revenue development in the global Refrigerators market

in million US$

eCommerce revenue growth in the global Refrigerators market

in %
Revenue (in mUS$)
Growth (in %)29.710.858.523.863.957.582.681.3

Online share

eCommerce online share of the total Refrigerators market

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the global Refrigerators retail market, the online share is 39.1% and will increase by an average of 9.1% to 55.4% by 2028.

eCommerce online share of the total Refrigerators market

in %
Online share (in %)8.5%92.9%19.0%96.9%16.4%84.4%97.5%6.3%

Market definition

Definition of the Refrigerators market within the Electronics market

Market definition: Electronics > Electrical Appliances > Household Appliances > Refrigerators The category Refrigerators includes the online trade of french door refrigerators, top-freezer refrigerators, bottom-freezer refrigerators, and more. This category does not cover freezers and commercial and industrial refrigerators. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.


  • French door refrigerators
  • Top-freezer refrigerators
  • Bottom-freezer refrigerators
  • Side-by-side refrigerators
  • Counter-depth refrigerators
  • Compact refrigerators
  • Wine refrigerators and beverage centers


  • Freezers
  • Commercial and industrial refrigerators